Revenue & Pricing
Is Your Business Addicted to Discounts? Diagnose Margin Erosion
What percentage of your revenue last quarter was sold at a discount, and what would happen to your top line if you stopped discounting entirely for 90 days?
Why This Matters
Revenue leaks and pricing mistakes are the most common silent killers of small business profitability. Most founders undercharge by 15-40% without realizing it because they set prices based on competitors or gut feel rather than actual cost-to-serve and willingness-to-pay data. A focused diagnostic exposes exactly where money is being left on the table and quantifies the annual impact.