NewSiteLead is an outreach intelligence platform that finds 35,000+ new businesses every day and shows you exactly what’s wrong with their websites — so agencies, consultants, and freelancers can pitch specific fixes before competitors even know the site exists.

How does NewSiteLead find new websites?

NewSiteLead continuously monitors multiple internet data sources in real time. When a new website appears online, we detect it, classify the site by industry, and make it searchable within minutes of launch.

How much does NewSiteLead cost?

NewSiteLead offers a free tier with basic search. Paid plans start at $29/month (Starter) for 25 detail views and 1 CSV export per day, $79/month (Pro) for unlimited views, exports, API access, and alerts, and $199/month (Enterprise) for unlimited alert rules, webhooks, and AI domain analysis.

What can I use NewSiteLead for?

Common use cases include lead generation for web agencies and SaaS companies, competitive intelligence monitoring, market research on new entrants in your industry, and outreach to newly launched businesses that need services like hosting, SEO, or web development.

BIZ INTELLIGENCE $5 / QUESTION CLAUDE SONNET

Operator-level diagnostics,
any business.

Pick the questions you want answered. We run a deep-dive on the domain, cite the public evidence, and deliver a focused report to your inbox in minutes. No word-count cap, no generic templates.

→ See two full sample reports

TURNAROUND

3–10 MIN

PER QUESTION

EVIDENCE

CITED

DELIVERY

EMAIL + WEB

§ 01 / CONTEXT

BUSINESS DOMAIN We'll auto-fetch the homepage as context.

YOUR EMAIL Reports delivered here. We'll create a free account to retrieve them later.

ANYTHING THE ANALYST SHOULD KNOW? (optional) Sharpens the answer. Leave blank if analyzing someone else's business.

§03 / SECTION

AVAILABLE · 5 QUESTIONS

Revenue & Pricing

Q01

Pricing left on the table

What's the highest price you could have charged your last 5 customers before they walked — and how much revenue have you lost by never finding out?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Discount addiction

What percentage of your revenue last quarter was sold at a discount, and what would happen to your top line if you stopped discounting entirely for 90 days?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

Margin per hour of you

Which product or service line generates the most gross-margin dollars per hour of *your* time, and what would happen if you doubled the price of everything else?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q04

High-leverage hour

Which single hour of your workweek produces the most revenue — and what would change if you had ten more of them?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q05

The forgotten upsell

What's the obvious thing you could be selling to your existing customers that you're not — and why have you been avoiding it?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§04 / SECTION

AVAILABLE · 5 QUESTIONS

Customers, Sales & Funnel

Q01

Funnel leak

Of every 100 people who hear about you, how many actually buy — and at exactly which step do the other 95 disappear?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Silent lost-deal pattern

What do the customers who almost bought, but didn't, all have in common — and what is that pattern costing you per month?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

Refund/churn signal

Of the customers who left or asked for a refund in the last 12 months, what is the single thing they had in common — and how could you have spotted it before they signed up?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q04

Channel ROI blindspot

Which marketing channel are you spending the most on, and which one actually produces your highest-LTV customer? Are they the same?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q05

The unprofitable segment

Which customer segment generates the most support tickets per dollar of revenue — and would your business be more profitable if you fired them tomorrow?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§05 / SECTION

AVAILABLE · 5 QUESTIONS

Customer Concentration & Cash

Q01

Payroll fear

If your top 3 customers stopped paying tomorrow, how many days until you can't make payroll?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Cash conversion cycle

How many days between spending a dollar to deliver to a customer and getting that dollar back — and how does that compare to 12 months ago?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

Receivables risk

Of the money owed to you right now, what percentage is from clients who have been late at least once — and what's your plan if the largest one stops paying?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q04

Founder loans / personal entanglement

How much of your business is being financed by personal credit, deferred founder salary, or unpaid loans you've made to yourself — and what would the P&L look like if you paid it all back at market rates?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q05

The avoided P&L line

Which line on your P&L are you afraid to look at, and what would happen if a competitor cut it in half?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§06 / SECTION

AVAILABLE · 4 QUESTIONS

Operations & Dependencies

Q01

Single point of failure

What is the one supplier, employee, or piece of software that, if it disappeared tomorrow, would shut you down inside 30 days?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Process in someone's head

Which operational process exists only in one person's memory, and what is your business worth if that person quits next Monday?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

Capacity ceiling

If your sales doubled tomorrow, what would break first — operations, fulfillment, support, or cash?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q04

The legacy system tax

What is the oldest piece of software, hardware, or workflow you've been meaning to replace for over a year, and how much hidden cost (errors, slowdowns, workarounds) is it burning every month?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§07 / SECTION

AVAILABLE · 4 QUESTIONS

Team & Founder

Q01

Bus-factor / exit value

If you got hit by a bus tomorrow, what would your business be worth to a buyer next Monday?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

The "I'll just do it" tax

List every task in the last 30 days you did personally because it was "faster than explaining it." What is the dollar value of that time, and what didn't get done because of it?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

Hiring readiness

If a perfect candidate for your most painful role walked in tomorrow asking for $X, what number is X — and could you actually pay it without flinching?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q04

Promised but unpaid equity / raises

Who on your team has been told (explicitly or not) they'll get equity, a raise, or a promotion "when things are better" — and how long have you been saying that?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§08 / SECTION

AVAILABLE · 3 QUESTIONS

Risk & Competition

Q01

The competitor you stopped checking on

Which competitor scared you most 18 months ago, and what are they doing now? When did you last actually look?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Platform / regulation tail risk

What single external change — a platform policy update, a regulation, an algorithm shift, a key supplier raising prices — could meaningfully damage your business inside 90 days, and what's your plan?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

Reputation timebomb

If a customer Googled the worst possible thing about your business right now, what would they find — and what do you want them to find instead?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§09 / SECTION

AVAILABLE · 4 QUESTIONS

Exit, Valuation & The Truth

Q01

Exit valuation killer

If you tried to sell your business in 12 months, what is the one thing a buyer would discount your valuation by 50% for finding?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Growth ceiling

What's the most you could realistically grow this business in 12 months *without* hiring, raising capital, or changing your offer — and what does that ceiling reveal about whether the model has room left in it?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q03

The $1M-tomorrow question

If a buyer offered you exactly twice your annual revenue in cash tomorrow, would you take it? What does your answer reveal about the gap between what your business is and what you wish it was?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q04

The unspoken question

What's the question you're most afraid your accountant, your spouse, or your best customer is going to ask you in the next 90 days?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§10 / SECTION

AVAILABLE · 2 QUESTIONS

Marketplace Sellers

Q01

Account suspension blast radius

If your marketplace account got suspended tomorrow with no warning and no reinstatement, how many days of revenue would you lose before you could rebuild? And how do you actually know that won't happen?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Platform concentration tax

What percentage of your total revenue comes from a single platform — and what is your *actual* plan for the day they change the algorithm, fees, or seller policy without consulting you?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§11 / SECTION

AVAILABLE · 2 QUESTIONS

Brick-and-Mortar

Q01

Lease cliff

What date does your current lease end, and what happens to your business if your landlord triples the rent on renewal?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Square-foot revenue

What is the dollar value of one square foot of your shop, and which 20% of that space is generating the least revenue? What's stopping you from changing that this week?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§12 / SECTION

AVAILABLE · 2 QUESTIONS

Service / Agency

Q01

Unbilled hours leak

What percentage of your billable hours last month were actually billed — and where did the unbilled hours go?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

The desperation floor

What is the smallest engagement size you'll still accept, and what does that floor reveal about how desperate you'd be if your top client left next month?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§13 / SECTION

AVAILABLE · 2 QUESTIONS

E-commerce / DTC

Q01

CAC vs first-order margin

What is your blended customer acquisition cost right now, and how does it compare to your gross margin on a first order? If CAC > first-order margin, how many orders does it take before a customer becomes profitable — and how many actually get there?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

True margin after returns

What percentage of your orders are returned, refunded, or charged back — and what does the real margin look like after returns processing, restocking, credit-card disputes, and the cost of goods that come back unsellable?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§14 / SECTION

AVAILABLE · 2 QUESTIONS

Subscription / SaaS

Q01

The aging cohort

What percentage of your revenue this month came from customers who signed up more than 12 months ago — and what's your plan when that cohort finishes leaving?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

The unspoken cancel reason

What's the *actual* reason customers cancel — not the dropdown reason they click, but the thing they tell their team after they leave you? How would you find out?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§15 / SECTION

AVAILABLE · 2 QUESTIONS

Inventory

Q01

Dead-stock carrying cost

What is the dollar value of inventory in your warehouse right now that hasn't moved in 90+ days — and what is the carrying cost (storage, capital, insurance, depreciation) on that pile every month?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

The SKU you can't quit

What is the slowest-turning SKU in your top 20 by purchase volume, and why are you still buying it?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§16 / SECTION

AVAILABLE · 2 QUESTIONS

Local Services & Trades

Q01

The no-show tax

What percentage of your revenue is being lost to no-shows, late cancellations, and appointment gaps — and what would your weekly take-home look like if you charged a deposit?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

Q02

Drive time as overhead

How much of your workday is drive time, setup, and admin between billable jobs — and what's the highest-paying job within 5 miles of your current route that you're not bidding on?

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§17 / SECTION

AVAILABLE · 1 QUESTIONS

Creator / Content

Q01

The algorithm landlord

What percentage of your audience reach this month came from organic vs. paid algorithmic distribution — and what is your plan for the day the platform's algorithm changes? Because it will.

DELIVERED

Full evidence-backed answer · sources cited · $5 when included. Learn more →

ADD-ON

§ DELIVER

Your operator-level diagnostic, in minutes.

Each question is answered by Claude Sonnet grounded in the business's public web presence. You get the full report as a branded PDF, a shareable web link, and an email summary.

DOMAIN —

QUESTIONS 0

FORMATS PDF · WEB · EMAIL

ONE-TIME $0

By purchasing you agree to our Terms, Privacy Policy, and Refund Policy.

Operator-level diagnostics, any business.

Revenue & Pricing

Pricing left on the table

Discount addiction

Margin per hour of you

High-leverage hour

The forgotten upsell

Customers, Sales & Funnel

Funnel leak

Silent lost-deal pattern

Refund/churn signal

Channel ROI blindspot

The unprofitable segment

Customer Concentration & Cash

Payroll fear

Cash conversion cycle

Receivables risk

Founder loans / personal entanglement

The avoided P&L line

Operations & Dependencies

Single point of failure

Process in someone's head

Capacity ceiling

The legacy system tax

Team & Founder

Bus-factor / exit value

The "I'll just do it" tax

Hiring readiness

Promised but unpaid equity / raises

Risk & Competition

The competitor you stopped checking on

Platform / regulation tail risk

Reputation timebomb

Exit, Valuation & The Truth

Exit valuation killer

Growth ceiling

The $1M-tomorrow question

The unspoken question

Marketplace Sellers

Account suspension blast radius

Platform concentration tax

Brick-and-Mortar

Lease cliff

Square-foot revenue

Service / Agency

Unbilled hours leak

The desperation floor

E-commerce / DTC

CAC vs first-order margin

True margin after returns

Subscription / SaaS

The aging cohort

The unspoken cancel reason

Inventory

Dead-stock carrying cost

The SKU you can't quit

Local Services & Trades

The no-show tax

Drive time as overhead

Creator / Content

The algorithm landlord

Your operator-level diagnostic, in minutes.

Operator-level diagnostics,
any business.