How Much Platform Tax Are You Paying? Diagnose Marketplace Dependency
What percentage of your total revenue comes from a single platform — and what is your *actual* plan for the day they change the algorithm, fees, or seller policy without consulting you?
Why this question earns its place.
Marketplace sellers operate on rented land. A single policy change, algorithm shift, or account suspension can wipe out years of built revenue overnight. This diagnostic measures your platform dependency, quantifies the blast radius of losing access, and identifies the diversification moves that reduce your existential risk.
Inside your deliverable.
A direct answer, in the first paragraph.
No buildup, no throat-clearing. The verdict is on page one, stated the way an experienced operator would state it — number-grounded and specific to the business.
The math, worked out in public.
Back-of-envelope calculations with the assumptions labelled so you can stress-test them. Revenue, margin, and risk magnitudes stated in dollar terms — not hand-wavy percentages.
Evidence cited from the public web.
Claims are grounded in the business's homepage, product pages, reviews, pricing, social proof, and anything else publicly visible. No hallucinated internals.
A "take to your team this week" close.
Every report ends with one concrete experiment or conversation you can run in the next 7 days — the kind of low-cost test that converts opinion into data.
What an answer looks like.
Excerpt · gigdataserv.com
"You're leaving 15-25% of revenue on the table by pricing like a commodity seller when you're actually selling insurance against downtime…
… multiply this across 55,000 items sold over 23 years … $550,000 in cumulative revenue left on the table."
- 01 · Specific, not generic.
- 02 · Number-grounded in dollar terms.
- 03 · Cites public evidence — no fabricated internals.
- 04 · Ends with a 7-day experiment.
- 05 · $5. One report. No subscription.