Exit, Valuation & The Truth
The Unspoken Question Every Founder Avoids: Face It Now
What's the question you're most afraid your accountant, your spouse, or your best customer is going to ask you in the next 90 days?
Why This Matters
Most small business owners overestimate their company's value by 2-5x because they've never looked at it through a buyer's lens. Growth ceilings, founder dependency, and concentration risk all drag multiples down. This diagnostic tells you what your business is actually worth today and what specific changes would move the needle on valuation.